Source: https://unsplash.com/photos/Tl8mDaue_II Since the arrival of the Covid-19 pandemic, the commercial marketing industry has changed drastically. Earlier, most companies focused solely on …
Category management is a categorisation of products according to buyers' shopping habits. It is used within any retail store, including the supermarket or its website with the possibility of orde…
With Fintech adoption rate at 87% against the global average of 64%, India has emerged as one of the largest digital markets in the world. Fintech Sector has huge potential in India, supported by …
The Minister of Commerce and Industry, Consumer Affairs, Food and Public Distribution and Textiles, Shri PiyushGoyal today urged Indian industry to think big and set accelerated and aggressive targ…
The Minister of Commerce and Industry, Consumer Affairs, Food and Public Distribution and Textiles, Shri Piyush Goyal today urged political leadership, bureaucracy and industry leadership to focus …
The Minister of Commerce and Industry, Consumer Affairs, Food and Public Distribution and Textiles, Shri Piyush Goyal today called for greater focus on nurturing entrepreneurship in the Tier 1 and …
OREO IN INDIA- LAUNCHING AND ESTABLISHING A GLOBAL BRAND IN INDIA USING INTEGRATED MARKETING COMMUNICATIONS EFFECTIVELY INTRODUCTION For most of its 100 years existence, Oreo was consistently America…
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